Finally, how ridiculous was that anti-craft beer Super Bowl commercial from Budweiser?It was great for craft beer. It shows how confused and conflicted the world’s biggest brewery is about how to engage an American populous whose beer tastes are changing. The more they spite us for trying beer outside of the light lager juggernaut, the more we’re going to stand for something very separate from what they’re about. Then as they buy out the companies making the beers they’re making fun of, the hypocrisy is very apparent.
via Dogfish Head's Sam Calagione Squares Off Against Budweiser – MensJournal.com.
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